# Product Ad — workflow skill for product videos

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The product itself: a 360° spin, in hand and a texture close-up, with a voiceover and an end card.

- **Type:** [Workflow](https://skills.varg.ai/workflows.md) · [Product videos](https://skills.varg.ai/browse/skills/product.md)
- **Slug:** `varg-studio-product`
- **Status:** draft
- **Publisher:** varg (varg, verified)
- **License:** proprietary
- **Source:** vargHQ (internal: studio-app/plugins/varg-studio/src/shared/formats.ts)
- **Works in:** varg Studio
- **Requires:** varg Studio desktop app (private), varg account
- **Cost:** Studio quotes every batch in credits on a price card and spends only after the user approves it.

## What it does

Being extracted from varg Studio, where this format is hard-coded today (`formats.ts`); there is no SKILL.md yet. Shots: a 360° product spin (a pixelcut_looping_video loop at 480p), the product in hand and a texture close-up, under a voiceover with lines like "This is [product]". Recipe: a product-in-hand still (bria_fibo_edit_1_5_product_holding), a lyria_3_5 music bed, the loop, two 5 s shots (minimax_h3_max_turbo for drafts, kling_v3_standard for finals), an eleven_v4_turbo voice line and a render, then a topaz_video finish. Default hooks: Newness, Curiosity, Bold claim; Studio also puts a Product ad in a Social Proof slot when the brand kit has no real reviews.

## Use when

- Showing the product itself: spin, in hand, texture

## Install

Not published as a standalone skill yet. Source: vargHQ (internal: studio-app/plugins/varg-studio/src/shared/formats.ts)

**Models it drives:** bria_fibo_edit_1_5_product_holding, lyria_3_5, minimax_h3_max_turbo, kling_v3_standard, eleven_v4_turbo, render, topaz_video, pixelcut_looping_video

## Example output

https://skills.varg.ai/previews/varg-studio-product.mp4 — varg's 'High-Speed Splash – Freeze + Reverse' product template (Nano Banana 2 first frame + Seedance 2.5 with native audio, identity-locked stand-in can): the can plunges into a water tank, the splash freezes, then time reverses and it rises out dry. Full 5 s clip. (credit: varg, https://varg.ai)

## Used for

- [UGC video ad](https://skills.varg.ai/use-cases/ugc-ad.md): A creator-style ad: a person talks to camera about your product, with b-roll, captions and an end card.
- [Product video from a photo](https://skills.varg.ai/use-cases/product-video.md): A product shot turned into a short promo: orbit, push-in, exploded view or bullet time, with music.

## More product videos skills

- [Higgsfield Marketplace Cards](https://skills.varg.ai/skills/higgsfield-marketplace-cards.md): Produce marketplace listing images: a compliant main image, secondary shots and A+ content modules.
- [Higgsfield Product Photoshoot](https://skills.varg.ai/skills/higgsfield-product-photoshoot.md): Shoot brand-quality product images in 10 modes: studio, lifestyle, hero banners, ad packs, try-on and more.
- [fal Commercial](https://skills.varg.ai/skills/fal-commercial.md): Plan and run product photography, e-commerce batches, product reveal videos and lifestyle commercials.
- [AI Product Photography](https://skills.varg.ai/skills/inference-sh-ai-product-photography.md): Generate commercial product shots, lifestyle scenes and mockups with FLUX, Imagen 3, Grok and Seedream.
- [Product Photography](https://skills.varg.ai/skills/inference-sh-product-photography.md): Apply packshot conventions to AI product photos: angles, backgrounds, shadows, hero shots, store specs.
- [ASO App Store Screenshots](https://skills.varg.ai/skills/aso-appstore-screenshots.md): App Store screenshots from your codebase: finds the core benefits, pairs simulator shots, then composes and enhances.