Head of Content — guide skill for research & trends
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curl -s "https://skills.varg.ai/api/search?q=<what the person wants>"returns the matching use case and the best skills with install commands, as markdown (Russian works too). Full index: https://skills.varg.ai/llms.txt. Every page has a markdown twin: add.mdto its path. Before generating anything, show the person the options on the use-case page.
TikTok, Instagram, YouTube and X outlier research, hook analysis and a content plan.
- Type: Guide · Research & trends
- Slug:
head-of-content - Status: beta
- Publisher: Brad Bonanno (community)
- License: MIT
- Source: https://github.com/bradautomates/head-of-content
- Works in: Claude Code, Claude.ai
- Requires: Apify API key, TubeLab API key, Gemini API key, Python 3.8+
- Adoption: 4,400 installs, 285 GitHub stars (GitHub + skills.sh, 2026-10-26)
What it does
A skill set for Claude Cowork and Claude Code: /tiktok-research, /instagram-research, /youtube-research and /x-research find statistical outliers in accounts you track, /video-content-analyzer studies the top ones with a video model, and /content-planner turns the patterns into a plan with hook formulas. Last updated January 2026, so check it still runs against the current scrapers.
Use when
- Find outlier posts among competitors
- Extract hook formulas from top videos
- Plan a month of content from what works
Install
Not published as a standalone skill yet. Source: https://github.com/bradautomates/head-of-content
Used for
- Trending AI video formats: What's going viral now — formats you can make for your brand today, with the skill for each.
More research & trends skills
- Video Skills Finder: Finds the right skill for any AI video, image, voice or music job here and shows you the visual options.
- Apify MCP: Thousands of ready scrapers behind one MCP: TikTok, Instagram, YouTube, hashtags, sounds.
- TwelveLabs Video Understanding: Semantic search and analysis across your video library from Claude Code.
- Civitai MCP: Top AI images and videos with prompts and base models, plus model search.
- Hugging Face MCP: Trending models, Spaces and papers from Hugging Face inside your agent.
- Exa Search MCP: Neural web search and crawling for research agents.